PUT A BRAIN ON YOUR SCRUM PROCESS
Scrum, or common Agile practice, as it’s commonly taught, isn’t enough to create successful products. In the worst of cases Scrum can lead smart, well-intentioned people into doing stupid things all in the name of building more faster. While building software isn’t easy, the hardest part is making good decisions about exactly what to build.
This workshop puts a brain on your Scrum process. In it you’ll learn how to build up from an Agile and Scrum foundation by knitting Lean Startup, Lean UX, Design Thinking, OKRs and effective Product Thinking into more holistic product design and development process. The result is an approach to product development that let’s you and your team focus on creating products your users love.
What You’ll Learn
In this class you’ll learn:
- How to structure a Holistic Product Development process that leverages Scrum for delivery and brings in the best of product, design, and lean thinking
- How Product Owners, UX Designers, and Engineers collaborate to lead Cross-Functional Product teams
Effective Collaboration Skills that help build shared understanding
- How to frame product improvement ideas using a simple Opportunity Canvas
- How to use the Lean UX Canvas
- Characterizing your users and their needs using Proto Personas
- Exploring how users work now, and with your future solution using User Story Mapping
- Collaborative ideation using the Design Studio practice
- Identifying a Release Strategy built from small viable releases
- Validating product solutions using MVP Tests
- Reducing the risk of late delivery using a Development Strategy
- How User Stories really work, and how to use Story-Driven Development throughout your process
- Keeping discovery work visible in Scrum
- Facilitating common Scrum Ceremonies that place equal focus on discovery and development
- Balancing continuous discovery and development using Parallel Track Development
Who Should Attend?
This workshop isn’t just for product owners. One of the biggest misconceptions in Scrum is that the product owner is the “single ringable neck” solely responsible for building the right product. In fact, it takes a whole team focusing on product success. This workshop is ideal for:
- Product managers, product owners, or producers
- User experience practitioners
- Engineers and testers
- Scrum masters, agile coaches, and project managers
- Business leaders
And anyone else on your team motivated by creating products your customers love.
In reality, you should bring your whole team. Otherwise you’re just going to have to try to explain all this stuff to them when you get back to the office.
YES, YOU’LL RECEIVE SCRUM CERTIFICATION, AND LOTS OF OTHER STUFF
This is a Scrum Certified Product Ownership course, and you’ll receive certification from the Scrum Alliance after attending the course.
You’ll also receive a workbook, quick reference guides, and access to electronic versions of all the resources used in class.
And participants will receive a copy of Jeff Patton’s User Story Mapping, and Jeff Gothelf’s Lean UX and Sense & Respond.
ABOUT YOUR WORKSHOP FACILITATORS
Jeff Patton helps companies adopt a way of working that’s focused on building great products, not just building stuff faster. Jeff blends a mixture of Agile thinking, Lean and Lean Startup Thinking, and UX Design and Design Thinking to end up with a holistic product-centric way of working. Jeff has worked in software development for over 20 years in a variety of roles include product manager, engineer, project manager, coach, and consultant.
Find out more about Jeff here: www.jpattonassociates.com
Follow Jeff on Twitter @jeffpatton
Jeff Gothelf helps organizations build better products and executives build the cultures that build better products. He is the co-author of the award-winning book Lean UX and the Harvard Business Review Press book Sense & Respond. Starting off as a software designer, Jeff now works as a coach, consultant and keynote speaker helping companies bridge the gaps between business agility, digital transformation, product management and human-centred design. Most recently Jeff co-founded Sense & Respond Press, a publishing house for practical business books for busy executives.
Read Jeff’s blog here: www.jeffgothelf.com